Project Overview

I designed a range of digital assets for Arey Haircare, including email campaigns, Instagram posts, and blog graphics, all while staying true to the brand’s established fonts and color palette. I balanced creativity with consistency, ensuring each piece felt unique while also contributing to a cohesive Instagram grid. Collaborating closely with the social media manager, I brought her concepts to life through polished, on-brand visuals.

I also partnered with the art director to develop email designs that simplified information while driving engagement and traffic to the site. Additionally, I created blog graphics that enhanced readability and supported informative content, contributing to a seamless and elevated brand experience across platforms.